Digital Advertising Attendee Communications
PRE-Event Promotional Attendee Email - Leaderboard (July)
Garner prominent advertising in one of five emails targeted to prospective National Conference attendees aimed at driving registration. Gain distinct visibility in National Conference emails that deliver timely and relevant event promotions to an eager to engage audience.
Reach
Student/Residents | approx. 36,000
Influencers | 1,700
Stats
Attendee | 28.27% open rate | 6.45% click rate
Influencer | 28.61% open rate | 3.63% click rate
Who are Influencers? Family Medicine Interest Group Faculty Advisors, Clerkship Directors, Family Medicine Pre-Doctoral Program Directors, Family Medicine Chairs/Contacts, Medical Directors
SPECIAL NOTE: AAFP member email addresses are not available for purchase. National Conference emails offer exclusive exposure to
attendees not available via any other opportunity.
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